Like any other business development or marketing activity, our networking is most effective when it’s done regularly. A little, regularly works well. Bingeing, then nothing for weeks or months, doesn’t. But how often is ‘regular’?
September saw a record high month for the number of new ‘Contact Builders’, our unique 1-1 relationship-building service. It also took the total number of clients who have used this service to over 500 – including some who’ve been with us from the very start 6 years ago!
With most things in life – sport, DIY, playing a musical instrument, art, dancing. etc – some people just seem to naturally pick things up well. We’re all good at some things, but find others a challenge. Networking is exactly the same!
Despite only being underway for a few weeks, the Ttenners are already doing what these groups do: building relationships, sharing vital market intel and insights, supporting each other and winning new business.
Try to look at it from the point of view of your fellow networker. You are one of many people they’ll be chatting with. If you were them, would you want to hear long-winded answers to ‘What do you do?’ and other questions? Or succinct and interesting answers that are easy to understand, remember and pass on to others?
Our ‘Ten’ sales intel groups recently passed the 10-year anniversary of the launch of the first group, Sten. Well, over £5m in new business has now been won by group members
It’s a tough time for everyone just now. And that definitely goes for business owners and sales people who are trying to make connections, build relationships and develop new business opportunities
During these unprecedented and uncertain times, should we keep networking? Yes, very, very much so! Networking events are understandably getting postponed at the moment. But the events themselves are just parts of the process – and we can still do every other part!
So what are these groups all about then? They’re small groups of 10 business owners and sales/BD professionals who meet fortnightly to share market intel and work collaboratively to help each other with new business opportunities. Small, intimate groups means high quality and high trust relationships. So it’s no surprise these groups generate very high levels of new business.
We celebrated the end of a great year alongside our members on 18th December at 8848 Restaurant in Aberdeen. Starting the day with a Before-Noon networking event, we went on to announce the 2019 Community Award winners, who had all received multiple votes from their fellow members.